Flipkart's Big Billion Days Sale: What You Can Expect and How to Make the Most of It
The festive season around Diwali accounts for a majority of sales reported across offline and online channels. It is only natural for e-commerce companies like Flipkart, Amazon, and Snapdeal to make the most out of it. Last year, Flipkart launched an enormous campaign, called the Big Billion Day sale, targeted at consumers looking to grab discounts during the festive season. The aim was to target more first-time buyers who would be more likely to buy online if given an incentive in the form of a discount. Flipkart's Big Billion Days sale last year met with mixed responses from all across. A lot of prospective customers were unable to access the website for some amount of time, and those who were able to login faced other problems like cancellation of orders. On the other hand the company was somewhat proud of the numbers it managed to flaunt during the sale. This year, the Flipkart Big Billion Days sale returns with even more to offer . Flipkart's Big Billion Days sale ...